JMML: Volume 12 Issue 1

Journal of Management, Marketing and Logistics (JMML) is a double peer-reviewed, academic, semiannually and publicly available open-access journal. JMML invites all manuscripts in the areas of business, management, marketing, logistics and trade.

Title & Author(s)

Pages

Examining the influence of digital marketing competence on susceptibility
Burak Demir, Mustafa Dagkus
1-14
PDF
The role of neuromarketing in understanding the country-of-origin effect: a systematıc Review
Mehtap Odabas Sargin
15-34
PDF
Financial marketing through machine learning techniques and data analytics for customer behavior prediction
Tugce Ekiz Yilmaz
35-46
PDF
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