JMML: Volume 1 Issue 1

Journal of Management, Marketing and Logistics (JMML) is a double peer-reviewed, academic, quarterly and publicly available open-access journal. JMML invites all manuscripts in the areas of business, management, marketing, logistics and trade.

Title & Author(s)

Pages

An empirical study on employer branding in the context of internal marketing Aybegum Gungordu, E Burak Ekmekcioglu, Tugce Simsek
1-15
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Examination of e-marketing by brand loyalty Ahmet HEroglu, Adeviye Erdogan
16-36
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Determinants of commercial identities of brandname cities unda Kaya, Mehmet Marangoz
37-47
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A new research approach in marketing: neuromarketing Aysun Kahraman, Pınar Aytekin
48-62
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The relationship in between organizational trust and service quality perception: esearch on hotel employees Oguz Turkay, mit Sengel, Zeynep Yamac
63-81
PDF
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